Get the weekly summary of crypto market analysis, news, and forecasts! This Week’s Summary The crypto market ends the week at a total market capitalization of $2,17 trillion. Bitcoin continues to trade at around $62,300. Ethereum experiences no changes and stagnates at around $2,400. XRP is down by 2%, Solana by 1%, and Dogecoin by 3%. Almost all altcoins are trading in the red, with very few exceptions. The DeFi sector decreased the total value of protocols (TVL) to around…
Adidas
STEPN GO and adidas expand their partnership with Genesis NFT Sneaker collection
Sydney, Australia, September 23rd, 2024, Chainwire FSL, creators of STEPN GO, announce the continuation of their exciting collaboration with adidas through the launch of the STEPN GO x adidas Genesis Sneakers, an exclusive NFT collection. This is the second phase of a year-long partnership, following the successful April 2024 launch of the STEPN x adidas Genesis Sneakers, which saw the two brands collaborating to blend fitness and digital fashion. The new Genesis collection will be available exclusively on STEPN GO…
9 months ago
STEPN Partners with Adidas on Exclusive NFT Sneakers
[PRESS RELEASE – Sydney, Australia, April 15th, 2024] Web3’s biggest lifestyle app joins hands with Adidas to bring co-branded digital sneakers to 5 million users. Move-and-earn lifestyle app STEPN today announces the launch of STEPN x adidas Genesis Sneakers – a limited-edition NFT collection developed in collaboration with adidas. The Solana-based generative NFT collection features 1,000 unique items inspired by the brand’s most iconic running silhouettes. The STEPN x adidas Genesis Sneakers collection drops on Wednesday, April 17, on STEPN’s…
1 year ago
How Adidas Is Entering the NFT Market
The modern fashion industry is rapidly discovering the massive potential of the NFT marker to boost the sector’s revenues. From luxury brands such as Dolce & Gabbana to sporting clothing, blockchain technology leads to new business models. This article will discuss Adidas, the latest multinational clothing company to join the NFT market. After reminding readers about the NFT concept, we will analyze Adidas's choice and place it in a broader market context. The popularity of NFTS An NFT (non-fungible token)…
3 years ago
Nike Buys NFT Sneaker Studio RTFKT
It's official - Nike is stepping into the NFT industry, big time. The sports apparel company acquired RTFKT, a virtual shoe company. Nike did not disclose the terms of the deal. However, it did say that the company is at the cutting edge of next-gen collectibles. This acquisition is another step that accelerates Nike’s digital transformation and allows us to serve athletes and creators at the intersection of sport, creativity, gaming and culture Nike's President and CEO John Donahoe said…
3 years ago